Retail in Detail

Svyatoslava Svyst

Managing Director of Nielsen Bulgaria, Retail Vertical & Retail Analytics Leader Eastern Europe

Kamen Yankulov

CEO of OLX & Shedd for Bulgaria

Kamen Yankulov is the CEO of OLX & Shedd for Bulgaria. The company is part of OLX Group - one of the worldwide leaders in online classifieds. Kamen has been with OLX for more than 6 years and has created the first advertising formats at the platform. He has also been responsible for the dynamic product growth of olx.bg and the mobile app, implementing the delivery service, developing different value-added services for the users and creating the Telesales Customer Service department, that caters for the specific business customer’s needs. Kamen has a Master degree in Business Administration and is passionate about new technologies, travelling and sports. Prior to OLX Group, Kamen has worked for Netinfo as part of the advertising sales team.

Grzegorz Laptas

Director at Strategy and Operations team, PwC Poland

Grzegorz Laptas is a Director in the Strategy and Operations team in PwC Polska. He works primarily for retailers (grocery, pharma, fashion, media) and manufacturers (FMCG, SMCG and industrial products).
With almost 15 years of experience in consumer businesses, he advises clients on a range of issues including strategy development, innovations, revenue management, route-to-market, post merger integration, organizational excellence and cost reduction programs.
Grzegorz Laptas has also delivered over 30 commercial due diligence projects for PE and industry players on both buy- and sell-side.

Stefana Tsekova

Partner, Schoenherr Bulgaria

Stefana Tsekova joined Schoenherr in 2004 and has been appointed local partner since the beginning of 2008. She specialises in Corporate/M&A and Regulatory Law with a strong focus on Data Protection in the last years. Stefana is heading the Regulatory prac- tice group within the Schoenherr Sofia office. Among her clients are companies from the retail sector, IT sector, energy and infrastructure industries. Stefana has an extensive experience with numerous national and international companies in various aspects of processing, respectively international transfer of personal data as well as regards to other proceedings before the Bulgarian data protection authority. Stefana obtained her Master's degree in Law at the Kliment Ohridski University of Sofia. Since 2005 Stefana has been a member in good standing of the Bulgarian Bar.

Milena Dragijska-Dencheva

CEO Lidl Bulgaria

Milena Dragijska-Dencheva joined Lidl in 2002 as regional sales manager in South Germany. She continued her career working in different positions in Administration and Expansion for Lidl International. She is in charge of the management of Lidl Bulgaria since its establishment in 2005. Milena Dragijska-Dencheva graduated Law at Sofia University, LL.M. in Law from Tuebingen University and MBA International Marketing from The Business School in Reutlingen, both in Germany. Since June 2013 she is a board member of the German-Bulgarian Chamber of Industry and Commerce. In 2015 she became member of the Council of Women in Business in Bulgaria and also a board member in the Association of Modern Trade. In 2 popular annual rankings for the most influential (business) ladies in Bulgaria she got top places - Capital newspaper in 2012 (32nd place) and Forbes in 2015 (Top 20).

Stoyan Tachev

TQM & Project Management, BILLA Bulgaria

Stoyan Tachev has been working in the food retail business for 13 years now and has gained knowledge and experience in various positions  in international food retail chains in Bulgaria, Germany, Greece, Romania and Croatia. He has started working for BILLA Bulgaria in September 2008 and his areas of responsibility are project and process management, strategy and corporate responsibility. Since 2013 he has been appointed as procurator of BILLA Bulgaria. The projects he works on are connected with supply chain, waste management, CSR and sustainability accounting. Based on his idea, the first corporate responsibility report in Bulgarian retailing was developed. The report  was published in February 2016.

Ivaylo Netzov

Manager, Foodpanda Bulgaria

Stela Parvanova

Purchasing Director, Member of the Management Board, Kaufland Bulgaria

Stella Parvanova is the new commercial director of Kaufland Bulgaria since the beginning of August 2016. She has been in the company for 12 years, having gone through various leadership positions in the Commercial department. She has recently held the post of Director of the Non-Food Products Division. Prior to joining Kaufland Bulgaria, Parvanova worked for Procter & Gamble, L'Oreal and Cosmo Bulgaria. She graduated in Economics and Management of Industry. Stella Parvanova joins the management board of Kaufland Bulgaria, which includes Executive director Dimitar Spasov, Finance director Mihail Petrov, Operations director Evgeni Gaidov and Elida Panayotova, who is director of Real Estate.

 

Diana Angelova

Communications & eCommerce Leader

Diana Angelova is an Online Commerce and Communications Manager at Decathlon Bulgaria. She develops and implements the global strategy for synergy between physical and online stores. She has held leading positions in several international digital platforms, leaders in the service sector, which also represent some media groups such as Naspers and Rocket Internet.
 

Darina Stoyanova

CEO of Prestige-96

Darina Stoyanova is CEO of Prestige-96 AD since 2014. The company is one of the largest food producers in Bulgaria and market leader in the categories biscuits, wafers and mini cakes with the brands Trayana, Mirage, Roden Krai, Hyper, Troy, Spoko, Naya, Muesli, Nasladki, Prestige Selection, 100% Power, Prestige Wellness and FRUNU. Before her appointment at Prestige Darina worked for the multinational company Henkel for more than 14 years, and for the last 9 years she was President of Henkel Bulgaria and General Manager of Henkel Laundry & Home Care business responsible for several countries in the Balkans region - Bulgaria, Romania, Moldova and Albania.

Marijana Agic-Molnar

GfK Adriatic Region Director, CEE Integrated Market Intelligence Business Development Director

Worked at both sides: marketing agency and client (The Coca-Cola Company).  After integration of her own start-up into GfK, Marijana spent 15 years with GfK building and strengthening GfK in Adriatics, but also developing CEE initiatives. Her major expertise is discovering business chances from available data - data strategist. Holds Master in Marketing (University of Belgrade) & EMBA (University of Sheffield International Faculty). British Council and British Know How Fund scholar. Member of GfK Excellence Team. Lecturer at Mokra Gora School of Management (Marketing & Consumer Behavior).

Galina Petrova

New Commerce Supervisor, Coca-Cola HBC Bulgaria

Vladimir Hristov

Business Marketing and Sales Executive Director, Telenor Bulgaria

Vladimir Hristov has joined the company more than 15 years ago as a trainee at the first shop of the telecom. Since then he has taken different positions in the Sales Department. In March 2012 he takes up the management of corporate sales as Business Sales Director and in 2017 becomes Business Marketing and Sale Executive Director. Vladimir Hristov is responsible for the overall B2B strategy of the company and manages the development of business relationships with corporate clients of the telecom. He has completed several specialized programs on leadership and management and by the end of the year he will finalize his EMBA program at the Sheffield University.

Georgi Malchev

Managing Partner, Xplora